Your privacy and the security of your personal information are very important to us. This Privacy and Cookie Policy describes how we collect, store, use and disclose Personal Information (defined below) from users of the Services. This Privacy and Cookie Policy is governed by our Terms of Service located at All capitalized terms not defined herein are defined in the Terms of Service.

We may amend this Privacy and Cookie Policy from time to time. We will post any changes to this Privacy and Cookie Policy here so that you will always know what information we gather, how we might use that information, and whether we will disclose that information to anyone. Please refer back to this Privacy and Cookie Policy on a regular basis. By accessing and using the Services, you acknowledge that you accept the practices and policies outlined in this Privacy and Cookie Policy and you hereby consent that we will collect, store, use, and disclose your Personal Information in the following ways. If you do not agree with any practices in this Privacy and Cookie Policy, please do not access or use the Services.


Please bear in mind that this Privacy and Cookie Policy applies only to information collected by the Company via the Services. We are not responsible for (a) the privacy of any information you reveal in any of the presentations you create via the Services, or (b) the privacy practices of websites and application that are operated or owned by third parties.


We collect two types of information: personally identifiable information and non-personally identifiable information.

Personally Identifiable Information. Personally identifiable information means any information that identifies you or can be used to identify or contact you ("Personally Identifiable Information"). Such Personally Identifiable Information may include, but is not limited to, your name, address, email address, location data, telephone number, date of birth, and billing and credit/debit card information. We may request Personally Identifiable Information from you when you register for the Account.

Non-Personally Identifiable Information. When you become a registered user of the Services, we may also collect information that by itself cannot be used to identify or contact you, such as demographic information (such as age, profession or gender) ("Non-Personally Identifiable Information"). Non-Personally Identifiable Information may also include user IP addresses, browser types, domain names, and other anonymous statistical data involving the use of the Services. Non-Personally Identifiable Information is used to help us understand who uses the Services and to improve the Services.


We may collect information (including information that is Personally Identifiable Information) from you when you register for an Account. We may also collect information from you in connection with, or through, Services. The following is a description of the areas and/or manners in which we primarily collect information about you:

Registering for an Account. Upon registering for an Account, we may ask you to (i) provide your first and last name, email address, a phone number, birth date, (ii) choose a username and password.

Payment Processing. For payment processing purposes, we will collect your billing and payment information. Such information will not be shared with third parties.

Information Collected Via Technology. To make the Services more useful to you, we may collect certain information about you, your mobile or desktop device and operating system via technologies (“Technology Data”). Like most companies, we may automatically gather the Technology Data and store it in log files each time you access our Services or use the Services. Such Technology Data may include, but is not limited to, the type of device you use, your device ID, Internet Protocol (IP) address of the TCP connection for each authentication request, the date/time stamp for various Services activities, and other similar diagnostic logs.

“Cookies” are tiny text files which identify your mobile device or computer to our server as a unique user when you visit certain pages of the Services and they are stored by your Internet browser on your mobile device’s or computer's hard drive. Cookies can be used to (i) recognize your Internet Protocol (IP) address, and/or (ii) help you save you time (a) while you are visiting/using the Services, or (b) when you want to enter the Services.

Your browser can be set to not accept cookies, but if you elect to do so, some parts of the Services may not work properly function on your mobile or desktop device.

We may also use Cookies (as defined below) and navigational data like Uniform Resource Locators (URL) to gather information regarding the date and time of your visit on the Services or of your use of the Services and the solutions and information which you searched and which you viewed.

Information from Other Sources. From time to time we may also collect information about you through (i) other communications with you (e.g., email), (ii) your feedback, and (iii) surveys.

Feedback. If you provide the Company with any feedback or suggestions (“Feedback”), you hereby assign to the Company all rights in the Feedback and agree that the Company shall have the right to use such Feedback and related information in any manner it deems appropriate. We will treat any Feedback you provide to us as non- confidential and non-proprietary. You agree that you will not submit to us any information or ideas that you consider to be confidential or proprietary.


Generally, we collect, store, use and disclose information to enable us to (i) improve your experience when you use the Services, (ii) create your Account, (iii) identify you as a user, (iv) respond to your inquiries and emails, (v) send you administrative and service related communications, and (vi) send you newsletters, surveys, offers, and other promotional materials. Except as set out in this Privacy and Cookie Policy, your information will not be used for any other purpose without informing you first by updating this Privacy and Cookie Policy.

Except for the limited disclosures described in this Privacy and Cookie Policy, we do not sell customer lists and we will endeavor to keep your Personally Identifiable Information private.

Non-Personally Identifiable Information and anonymous aggregate statistics that do not personally identify a user will be kept and used by us for various purposes including analysis and reporting of usage patterns. We reserve the right to use and disclose Non-Personally Identifiable Information and anonymous aggregate statistics for any purpose and to any third party in our sole discretion.

Service Providers. We may engage certain trusted third parties to perform functions and provide services to us, including, without limitation, hosting and maintenance, and database storage and management. We may share your Personally Identifiable Information with these third parties, but only to the extent necessary to perform these functions and get such services.

Business Transfers. We may sell, transfer or otherwise share some or all of our assets, including your Personally Identifiable Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.

Disclosures for Legal Purposes. We may disclose your Personally Identifiable Information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend our rights or property, (iii) act in urgent circumstances to protect the personal safety of Services users or the public, or (iv) protect us from legal liability.


MirroCool will display information about you gathered from your third-party accounts such as Facebook, Twitter, Instagram and Google. It is also possible to take selfie images using MirroCool and post them to your third-party accounts or store them in the Mirrocloud. You may change your privacy settings from public to private in your Account.


The Services may contain links to third-party websites. The fact that our Services may contain links to third-party websites, it shall not be construed as an endorsement, authorization or representation of our affiliation with those third parties. We do not exercise control over third-party websites either. These other websites may place their own cookies or other files on your computer, collect data or solicit Personally Identifiable Information from you. We encourage you to read the privacy policies or statements of the other websites you visit.


The security of your information is important to us. We use commercially reasonable efforts to store and maintain your information in a secure environment and have implemented commercially reasonable procedures designed to limit unauthorized access, use or disclosure of your information.

You are also responsible for helping us protect the security of your Personally Identifiable Information. For instance, never give out your password, and remember to log out of your Account when you are finished using the Services. Despite these measures, you should know that we cannot fully eliminate security risks associated with your information.


We do not knowingly collect or solicit personal information from anyone under the age of 13 or knowingly allow such persons to open an Account.

If you are under 13, please do not attempt to open any such Account or send any information about yourself to us, including your name, address, telephone number, or email address.

No one under the age of 13 may provide any personal information to the Company via the Services. In the event that we learn that we have collected personal information from an individual under the age of 13 without any prior parental consent, we will delete that information as quickly as possible. If you believe that we might have any information from or about an individual under the age of 13, please contact us at


When you receive newsletters, surveys, offers, and other promotional materials from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to “opt-out” by following the unsubscribe instructions provided in the e-mail you receive or by contacting us directly at Despite your indicated e-mail preferences, we may send you service related communication, including notices of any updates to our Terms of Service or Privacy and Cookie Policy.


Remarketing allows us and our partners to display ads that are likely to be more relevant (such as behavioral or targeted ads that are based on information about your browsing history). This activity is performed by tracking usage data and by using cookies to transfer information to the partners that manage the remarketing and behavioral targeting activity.

These third party ad servers or ad networks may also use cookies and other tracking devices to track your activities on this site to measure advertisement effectiveness and other reasons that will be provided in their own privacy policies. Tracking may include, but not limited to, the following: first party cookies, third party cookies, anonymous cookies, persistent identifiers, email optin, and search engine keywords. We have no access or control over these cookies and other tracking devices that may be used by third party advertisers, and we have no responsibility or liability for the policies and practices of these sites.

We reserve the right to participate in AdWords Remarketing which is a Remarketing and Behavioral Targeting service provided by Google Inc. that connects the activity of this site with the Adwords advertising network and the Doubleclick cookie. Information collected: cookie and usage data. For the opt-out, visit We also reserve the right to participate in additional remarketing services that are be similar to the remarketing services described above.

About us

MirroCool Smart Mirror was developed by a team of cutting edge innovators coming from industries as varied as mirror production, visual monitoring systems, and access control. MirroCool integrates these verticals and delivers one phenomenal device: the MirroCool, a smart mirror and automated personal assistant.

Contact us

To schedule an interview or obtain an investor packet, contact Anne Howard from the AH Marketing Group at:



MirroCool head office is located at:

28 2nd Street 3rd Floor PMB #3248
San Francisco, CA 94105-3455

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